Writing a Great E-Book, Part I

Here's an article my hubby, Steve, wrote. I thought you might like it.

While you are creating e-books, it's important to write a quality e-book. Thin, skimpy e-books aren't effective - you want something meaty to offer your readers. A truly great e-book is filled with information, with enough bulk to keep your audience satisfied.

Skinny e-books that have little information are often returned, eating away at your profits. On the other hand, an e-book with strong content increases reader satisfaction, which means more profits and fewer refunds. You want to offer a strong, beefy e-book, one that is loaded with value for your clients. So how can you put your PDF e-books on steroids for better performance? Read on, and I'll show you!

First, add a table of contents, or TOC. Not only will this help your reader find information quickly and easily, it will also add two or three pages to the length of your e-book. A TOC is easy to add -- MS Word and similar programs can create and update one automatically.

At the back of your book, include a list of valuable resources. Since you wrote the book, you are the expert (at least in the eyes of your audience). You've researched tons of information, but not all of it will fit in your book. Give your readers the chance to delve into a topic further - include links to web sites and blogs, as well as a list of books in print which you used to write your e-book. This is a valuable service for your readers, one that shouldn't be left out.

For your readers, I suggest you include a list of:

Print books on your topic;

Magazines;

Videos online at YouTube and similar sites;

Web sites;

Blogs, Yahoo! groups, user forums, and more.

For each link, include a short description of the resource to help your readers further. Tell them what information they can find using that link, and how it can help them. This adds more value than a simple list of links, with no rhyme or reason.

Stay tuned for my next article, when I offer three great strategies to bulk up your e-book, increase customer satisfaction, and improve sales. By publishing ebooks with loads of content, you make it an irresistible value.

-----------------------------------
© Stephen Beck, 2008
You have permission to reprint this article, as long as you don’t make any changes and include the bio below.
-----------------------------------

Stephen Beck teaches you that publishing ebooks can create a "cash on demand" online business. Creating ebooks has never been easier when you watch Steve's free videos by clicking either of the links.