Creating an eBook is a time consuming process. However, all the time you invest in creating the eBook goes to waste if you arent successful in making sales. You must master the skill of how to sell information to get your moneys worth.
Sales are everything in your selling information products business. Who cares if you have a fancy web site if you fail to earn money at home? The key to maximizing profit is to make sure your eBooks include the following components:
1. Title Page and Copyright Information
You never get a second chance to make a first impression is a popular saying and the title page is the first impression. It needs to be readable. It does not matter if you go with a simple font or a bold font. However, you do want to make sure you provide your copyright information.
2. The Body
In high school we were all taught to write with an intro a body and a conclusion. You cannot successfully master how to sell information without an effective body. After all, the information in it is what they are paying for.
3. Clickable Links
This is an area that many people neglect and they do not even realize how much this is costing them. Clickable links allow your readers to view additional information online that can give you the opportunity to make more money. Its not enough to have the link itself. It must be clickable; otherwise the readers typically wont visit the web site.
4. Resource Box
Using the resource box is a great way to educate your readers about the products and services that you offer. If you do a good job in the rest of your eBook, your readers will want to know what else you have to offer and the resource box is where you can let them know. Include links to your web site and more information about yourself.
5. Free Bonuses
Free bonuses often make the difference between making a sale and not making the sale. You should include additional resources like videos, reports, etc that add value to the package that you are offering. By assigning a monetary value to each bonus, you increase the value in the overall package you are offering. This results in more sales than you would make without the bonuses.
By capitalizing on these five eBook features, you will master the art of how to sell information. You will develop a continuous stream of customers for your eBook business. As a result, you will set your selling information business up for success over the long haul.
Copyright Stephen Beck, 2009
You have permission to reprint this article, as long as you don’t make any changes and include the bio below.
Stephen Beck teaches entrepreneurs how to start a home internet business. Go grab his 3 free videos at http://www.8weekstoprofits.com so you can start now.
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