Sunday, September 27, 2009

The Power Of Exploding Your Business With A Live Webinar


One factor that drives the number of participants for a live webinar is the entertainment factor but there are other elements that drive participation as well.

One reason why webinars work so well is because they are one of the few types of events where you can capture uninterrupted attention from your prospects. If you have a product that requires explanation to be sold, this is a perfect way to get that explanation. A newspaper ad or TV ad will not get the job done. Getting your prospects on a webinar is what will close the deal for you.

Another reason why webinars are so impressive is that webinars are interactive. You get immediate feedback. For example, the first thing I do when I start a webinar is to ask my listeners if they can hear me. I will get immediate responses with people telling me that they can hear me just fine. I can ask for other feedback just as easily. So you can ask for immediate feedback, which is extremely helpful because you can target your material accordingly if needed.

One of the best features of a webinar is the ability to take a poll. In your webinar software, there should be a feature that allows you to generate a question and send it to your participants. This is a great way to increase the interaction for your audience. You can even see how many people took the poll compared to who is on the webinar. This way, if you know that 49% completed the poll you can encourage the remaining 51% to complete it as well. This dramatically increases the amount of people that complete your poll. Once you close the poll out you can display the final results to everyone. It is all done in real time.
Since my business is based on selling information products online, when I conduct a webinar I ask my customers what their challenges are. Some of the responses I get on my live webinar are difficulty in understanding technology, no good ideas, the inability to find the time and no step-by-step game plan. This question allows me to make sure I cover the challenges that my participants are having so that the webinar is more relevant to them. I then know where my audience is at and can adjust accordingly.

Webinars are a great type of event you can use to build your business. I credit a major portion of my success to them and you can duplicate my results if you are willing to hold your own live webinar.
___________________

Copyright Stephen Beck, 2009
You have permission to reprint this article as long as you don't make any changes and include the bio below.

Stephen Beck shows entrepreneurs how to make profits through business webinars. Pick up his complimentary online business information at http://www.WildlyWealthyWebinars.com so you can start right now.

No comments: